COPA90 – Comments Below
COPA 90 is one of the leading football fan channels on YouTube with over 1 million subscribers. The brief was to update their flagship show 'Comments Below’ and focused on the challenge of the small space they wanted to use for the set but I felt what was more important was creating a space that also fitted the presenters personalities. The show is driven by audience engagement so the set should be influenced by them and become part of the show, evolving each week. The audience are asked for suggestions each week from who to paint on the walls to the 'COPA HEADZ’ 11 custom figurines that will form the fans 'Hall of fame' team. The show has had nearly 500,000 views in the first 5 weeks with over 15,000 comments and 20,000 likes.
