888 – Bobble heads

BRIEF: Client wanted something that would engage with fans during the Arsenal v Man City match – primarily on Facebook. SOLUTION: '8o88le Heads' – A cartoon series that brings Premier league managers together arguing in a comedic manner reflecting their personalities. RESULTS: Over 850k views Exceeding clients KPI target of 500k High level of fan engagement and organic shares ROLE: Led and delivered initial client pitch Created and developed creative concept Art directed storyboard and illustrations Produced all artwork assets for animation Liaised with client and account management throughout